Life Through A Kodak Camera

tanisha jain
2 min readAug 20, 2023

How many flights do you catch on average in a year? 06 or 07? And, how many flights’ actually take you to your final desired destination?

Sharing with you, here, is one such story of my flight experience which pulled me back to the times of the “Kodak Camera” story of the ’90s.

Imagination’s sometimes fly you back, to the past!
Image Credits- Tanisha J. (writer)

This was the time of the current month of this writing piece, AUGUST 2023. I had my flight to board at 14:20 hrs which somehow got delayed to 14:50 hrs. The space of time of 30 minutes, engaged me somehow with the master era of lost attention. I had a memory call back to the time of “the best capture era”.

KODAK CAMERA’S didn’t just inspire imaging but also collected emotions!

I am not sure about the phase of the 1920s to the 1960s but the time of the 2000s collected popularity for this American Brand and every 90s kid would relate to this. It was exactly by 2005, the brand was no. 01 in the US in the Digital Camera segment with a 40% increase to $5.7 billion. What a glory! While you read this, I’m sure even you can imagine and share a heart for this memory, but what exactly have we lost? Or let’s keep it this way, what exactly has changed?

THE CAM. REVOLUTION

Somewhere I read, the camera “democratised photography” over the world. While someone shared as the camera was like a “ubiquitous presence” in the lives of a few. These brownie compliments made me add my own perspective on my memory, as for me the camera “ refilled a membrane of emotions” to my life. This was a general man’s first purchase of digital capture.

  1. The spontaneous reactions were captured professionally
  2. The print desires for photographs were high
  3. The Immediate desire to post a click regularly wasn’t possible instead the patience to bear the change of reel was real
  4. The captures’ were filled with real images without a dusting filter and we could just see through the honest skin tones
  5. The moments captured and framed to be stored for a long-lasting impact were a thing of purpose for all

OPINION 101

We can never denounce our technological advancements and Instant reach in this digital world but all we can do is to cherish our traces from the products in the past. As some,

Brands can enjoy their popularity but we as customers can cherish their Impact.

So what’s your product memory that created an impact in your life and positioned itself for a purpose for you? For me, one of them was KODAK 1888.

Thank you for giving this a patient read!

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